Double Dip? You Bet!
January 11th, 2011
The economy may grow a bit in 2011. But the true meaning of Double Dip is now clear; the 2008 downturn in the private sector economy followed, in 2011, by a real reduction in the value of personal income of most of the population as the impact of rampant and rising real inflation (what price now quantitative easing?) and tax rises bite.
A challenge for employers now, of course, is how to manage the inevitable demands for pay increases as this pain is felt in an economic environment that is, at best, staggering. The answer is a continuing focus on activities and performance which create value. A mantra, perhaps, of no increases without a shared and delivered gain, which means a renewed focus on clear leadership and objective setting.
In the meantime the Government keeps saying ‘we are all in it together’. It is just that as the Banks apparently now have a licence to carry on regardless, (spreads on loans and transactional charges are still being increased at a rate well above RPI, if our experience is anything to go by, and bonuses are being paid while publically underwritten balance sheets remain in need of repair), it just doesn’t feel like it. In HR terms a good description for 2011 is ‘back to basics’.
